French elegant fashion

Speaking of France, what do you think of?

Afternoon tea people talk to each other "bonjour"

Elegant woman, stylish street,

Surrounded by romantic atmosphere

Of course, there is this

A brand that started in Paris, France -

BUOUBUOU Bang Bao

International vision, grasp retro and popular

BUOUBUOU was founded in 2004. With the elegant European design style and exquisite high-end hand-made custom crafts, it has won the recognition and love of many consumers. Romantic, stylish and elegant are the design concepts that BUOUBUOU has always admired. BUOUBUOU combines a few modern flavors in the retro, not only highlights the mature and sexy side of women, but also retains their own unique personality, in order to interpret the attitude and connotation of intellectual women. With a focus on professionalism and vision, BUOUBUOU accurately grasps the international fashion trends and leads the trend with superior quality, exquisite craftsmanship and elegant design.

At the same time, elegant women must be from the inside out. BUOUBUOU attaches great importance to fabric selection and insists on using high-grade fabrics made of natural materials such as silk and cotton to give the wearer the most comfortable dressing experience and highlight the inner taste of women. More than 80% of the fabrics of the brand's clothing are from France, Italy and Japan, and the price/performance ratio of the products is very high.

Artistic attitude, triggering spiritual resonance

BUOUBUOU's design director, Ms. Liang Bing, graduated from a professional fashion design school and is passionate about integrating architecture, film and art into her own creativity. She has worked in design art for 20 years in China and has successfully operated many women's wear brands in China. Liang Bing believes that the tonality of a brand is inseparable from the attitude of this ethnic group. It combines artistic and creative thinking into an elegant and exquisite living state, giving the fashion soul a deep spiritual resonance with consumers.

Balanced design, combining comfort and luxury

The BUOUBUOU19 autumn and winter theme is “Beauty of Balance”, and fashion designer Donna Karan once said a famous saying: “Design is an eternal challenge. It must be between comfort and luxury; balance between practicality and dreams”. Balance is a state, and it is also a reason why everything can continue to grow, develop, and thrive. "Beauty of balance" is the solution to how to maintain elegance in the busy life of contemporary urbanites. It also answers how modern women look for the true self in rationality, how to find beauty in the sensibility, and tap the beauty of self-balance from the deeper level.

BUOUBUOU ✖️ Huang Mengying

BUOUBUOU è’‹ Jiang Xin

Dialogue BUOUBUOU

Q: Inspiration and design concept of the latest series

H: We are a brand that advocates nature and elegance. The source of inspiration for this season is "women's transformation." Our brand positioning is Dashu, the purpose is to make women who wear our brand look younger, because women will become less perfect when they reach a certain age, we will be decorated with cuts, patterns, small florals and ornaments. The body is modified, and the color is mostly pink, light purple and smoky blue to reflect the calm and calm state of middle-aged women.

Q: What information do you want to pass through the Shenzhen Fashion Show?

H: Shenzhen Fashion Show is also a representative fashion promotion platform in China. Our brand has a history of 15 years. We want to tell you that Bang Bao is always at the forefront of fashion. We have unique insights to create a new territory, telling everyone how mature women should dress, and old brands can Rejuvenate the youthful atmosphere.

Q: In the era of fast fashion, what changes have the brand made?

H: Our key change is to highlight a "fast" word. They are reflected in the speed of delivery, production speed and supply chain: the delivery speed is fast, there are ordering meetings all year round, for offline, we can produce 20-30 styles a week; production speed is fast, production The cycle can be extended to the mall from the original 25 days to the present 7 days. Finally, the fast supply chain is the core of the industry chain; some popular fabrics, new fashion elements will be mastered and transformed into products.

Q: In the context of emerging social media, have you tried some?

H: We set up a branch in 17 years, under the promotion department, docking some self-media platforms and social media. We have cooperation in small red books, vibrato, today's headlines, and net red. We are working hard to increase the interactive power of fans.