Uniqlo X Blizzard Entertainment 2018 Cooperative UT Series

UNIQLO announced that it will cooperate with the famous game developer Blizzard Entertainment to jointly launch the UNIQLO 2018 Spring and Summer UT Blizzard UT series. Including World of Warcraft, Pioneer, Hearthstone, Diablo, StarCraft, and Heroes of the Storm. Priced at $99 each, it will start on May 18. It is sold at the national store and online flagship store.

UT series is an important part of UNIQLO's "LifeWear suits life" brand concept. Using T-shirts as a carrier, it connects the popular culture and artistic creativity all over the world, and brings together creativity in the world to show the wearer's personality and pursuit. Uniqlo and Blizzard are companies known for their creativity and product quality. This season, they will use UT's UNIQLO's UT series in the spring and summer of 2018 to present the T-shirts with many hero images of Blizzard games. With creative interpretations, they will glorify the classics and evoke friendship with clothes.

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