MISHKA 2018AW Burning Shanghai Fashion Week

MISHKA AW18 launches catwalk show "Burning" the stage of Shanghai Fashion Week, whether it is from costume modeling, show layout, to show guests, catwalk performances, and constantly launching the blood to make nerves exciting from beginning to end. "bomb".

MISHKA AW18 takes the "Martian Wars Earth" as a design theme. This was inspired by Tim Burton's bizarre, black humor movie of the same name. MISHKA AW18 seizes the essence of the movie and boldly uses the concept of extravagant funky and surreal fashion. It incorporates absurd, dark, science fiction and other elements into the design of the AW18, and uses the high-saturation color in the film as the feature. Visual tone, creating a big show with bold memories.

This season's new products in the main visual KEEPWATCH watch eye of MISCHA, launched the "big eyeball small eyeball", to break the inherent image of MISHKA has always been the boundaries, the eyeball LOGO deformation, reduce, to meet the pursuit of high profile full of print consumers, at the same time introduced The classic simple basic line has more versatile items. In this season, MISHIKA's tumbler brand is only intrinsically framed by short-sleeved sweaters. It combines various types of layout and trend elements, and introduces many neutral-style models. The brand-new MISCHKA is more exciting.

In the design of the show, the brand DNA of the MIMISKA graffiti culture embodies the tension of graffiti on the show floor of MISCHKA. MISHKA created a graffiti street scene for the entire show and created a 40M fluorescent graffiti rug. On the carpet, not only can you see a lot of MISHIKA exclusive elements, but you can also see the true self-spirit of MISUMKA brand culture.

The appearance of guest show guests, the scene instantly "burn" up, as the big show with the division's slash goddess JUNNA participation in the catwalk, has a unique charm, her unique appearance of a burst of cheers, a bright smile, confident Step by step, a simple MISKKA color matching sweater dress can not stop her charm gas field.

The Xiu Qiqi, COCO, Huang Yi and Zou Qi of the TOUCH Dance Troupe of the Hot Blood Dance Troupe also made a special trip to participate in the show, combining a cool catwalk and a full-fledged street dance, and pushed the big show again. The boiling climax. Jia Qi's dance, the strength and domineering that erupted from the small body, surprised the audience. It was not only a curious little girl, but also an overbearing and outstanding dancer with a charming future. star.

Principal Greg & SOURCE CEO TK

Zhao Wei

Luo Kaiyuan & Friends Yang Rui

KOZAY

ZERO-G

Xie Yuyu

After supporting the old friends of MISUMA, Taiwanese supporters from Taiwan and Taiwan all supported each other. Zhao Lan, Luo Kaiyuan, KOZAY, idol group ZERO-G, and actor Xie Yuyu all rushed to the scene.

The brand's close friend GAI Zhou Yan wearing a new MISHKA AW18 came to sit in the show, became the most debilitating point of the audience, GAI low-key easy-going attitude of infecting the site of a public brand fans, on-site brand specially selected remix version of the GAI Thanks to GAI for their support. “I eat hotpot ingredients for hot pot” and the whole site is completely burned.

Mishka's "Burning" Fashion Week shows rebelliousness, domineering and sexy charm. From the streets of New York to the Chinese market, Mishka also insists on its own brand attitude. It is individuality but never drifts. The surprise that MISHKA will bring to everyone will never stop at this fashion week. In the future, MIHKKA will continue to throw more "bombs" to surprise and shock everyone.