The cottage version of the aluminum art courtyard door has become a hidden rule

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In recent years, some outstanding enterprises in China have taken the right track in the wave of globalization with their own intellectual property rights, and the aluminum art courtyard door industry with broad market prospects has quietly popularized “plagiarism” and worships “takenism”.

China's manufacturing industry has always been lacking in the cottage brand, especially in the once flourishing aluminum art courtyard door industry. In order to quickly raise the brand awareness in the market, many aluminum art courtyard door companies copy or plagiarize the name, LOGO , image and other logos of high-profile brands in the industry , largely because of confusion between consumer groups. In order to achieve market benefits.

The reason is that the domestic aluminum art courtyard door market is still not mature. Apart from some high-end products, there is no well-known leading aluminum art patio door enterprise in the market. It is still in the early stage of branding, the industry is scattered, resulting in serious plagiarism. Lack of self-discipline, in recent years, some "cottage aluminum art courtyard doors" mixed aluminum art courtyard door market, disrupting the normal market order. Mentioning the term “cottage”, this is pervasive in all areas of China. At the same time, it is plagiarized, and some are copying others. Plagiarism becomes a tacit behavior. There are many brands, lack of well-known brands, and consumers. It is not easy to distinguish between true and false.

Due to the imperfect market supervision of the aluminum art courtyard door industry, the “cottage” is mostly produced by some small workshop-style “factory”. They survive by cutting corners, shoddy, stealing others' patents, etc., to produce dazzling inferior appearance. The aluminum art courtyard door products were dumped at a low price, which made the development of the entire aluminum art courtyard door industry into an unprecedented crisis. The cottage culture of the aluminum art courtyard door industry has become a hidden rule, which has caused many aluminum art courtyard door brand showrooms to be strictly guarded against the label, but the strong defense can not stop the "cottage aluminum" The art courtyard door "imitation of the footsteps.

The aluminum art courtyard door industry is an “imported goods” industry. Its development has been influenced by many traditional cultures. From the very beginning, it has copied the things of the western aluminum art courtyard door, to the combination of Chinese and Western, and the foreign use. It already contains too much. Cottage factor. Moreover, the cottage culture played a certain role in the development of the aluminum art courtyard door industry in the initial stage of the development of the aluminum art courtyard door industry. For those consumers who can't afford the high-grade aluminum art patio door, the cottage aluminum art patio door offers products that are suitable for their price. Although the quality is difficult to guarantee, it is better than nothing. Just because there is a large amount of market demand, the cottage aluminum art courtyard door has a living space. This may also be the "performance" of the cottage's aluminum art courtyard door. Therefore, the “cottage” is a contradiction for the aluminum art courtyard door industry.

There are some cheap aluminum patio doors on the market that are tempting for consumers. However, most of these inexpensive aluminum art patio doors use inferior plates, and it is easy to have formaldehyde exceeding the standard. The quality of the aluminum art courtyard door depends largely on the quality of the material. The aluminum art patio door produced by the small factory is cheap, except for the simple processing equipment ( some small factories can't even talk about any equipment ) , the most important is the cost of the board. Cheap. In order to reduce costs, many workshop-style small factories use inferior plates without any scruples, which not only damages the rights and interests of consumers, but also seriously affects the healthy development of the entire aluminum art courtyard door industry.

Some insiders said that for the aluminum art courtyard door industry, plagiarism can only bring benefits to plagiarized enterprises in a short period of time, but in the long run, it not only damages the original design, but also hurts the aluminum art courtyard door industry. Innovative, if there is no way to protect the original designer's intellectual property rights, then the entire aluminum art courtyard door industry is attacked by this bad atmosphere, China's aluminum art courtyard door industry can never really improve.

When problems arise, helping consumers solve problems in a timely manner is the long-term way for dealers to win consumers, which is conducive to product brand building.



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